Thursday August 13, 2009 #146

“Nobody cares how much you know, until they know how much you care.” 

~Theodore Roosevelt

The key to effective relationships in business and at home is trust.  Without trust, no matter how brilliant you are, how convincing your argument, how impressive your title, the best you can hope for is grudging acceptance.  More likely you will face lack of interest, or even active opposition as people assume your motives are not trustworthy.  Take time to build trust, demonstrate you care, and then and only then will people care how brilliant you are.